Budweiser launched an NFT collection
The key to the Budverse
From getting their .eth wallet address a few months ago to now launching an NFT collection, Budweiser is fully onboard for the future. The company is launching its first NFT collection today which they are calling Budverse Cans: Heritage Edition.
The collection is comprised of 1,936 individual NFT collectibles, of which number represents the year Budweiser first started releasing their beers in a can. Each NFT features classic elements of the brand, such as photos, ads, designs, and more, all of which document and display a piece of the brand's history.⠀
Not only do owners get to hold a piece of the company's history through the NFT, the NFT's give people access to various perks too. “These NFTs will act as your key to the Budverse and can unlock exclusive benefits, rewards, and surprises,” the brand shared on its official Discord server.
Budweiser are also covering the transaction fee's by minting the NFT's themselves before distributing them to the buyers, saving people money which for anyone who has seen Ethereum gas prices before will know is a fair amount, and therefore a hugely appreciated move.
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