Cryptocurrency exchange OKX, formerly OKEx, has signed a multi-year partnership with English Premier League football club Manchester City.
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Announced in a press release, OKX will become the club’s “Official Cryptocurrency Exchange Partner” to collaborate on a range of exclusive experiences for its global customer base, as well as explore additional projects together.
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Rebranded from OKEx in mid-January this year, OKX is currently the world’s second-largest spot exchange in the industry with over 20 million customers, according to data from CoinGecko. The details of the deal have yet to be disclosed, but a source has sold Forbes that it is in the multimillion-dollar range annually.
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“We are delighted to partner with Manchester City, one of the world’s best-loved and most successful teams. Football and crypto share something important; they are for everyone, they create inclusivity within society. For OKX, Manchester City is a Club that represents the effect football has to make a positive difference in people’s lives, to bring people together around a shared love of the beautiful game. We are entering the Premier League for the first time as City’s official crypto partner to celebrate this community spirit in the world of football because it’s something we both share,” said Jay Hao, CEO of OKX.
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