The creators of NBA Top Shot and NFL all day, Dapper Labs, have announced the launch of a new NFT collection called “UFC Strike.”

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Launching as an open drop of 200,000 total packs, UFC Strike will start with a first-round of 100,000 “Fully Loaded” packs, consisting of three NFT Moments capturing incredible finishes and amazing displays of striking and grappling from UFC fighters like Francis Ngannou, Amanda Nunes, Kamaru Usman, and many others.

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UFC Senior Vice President of Global Consumer Products Tracey Bleczinski explained the partnership. “Dapper Labs is an innovator in this field, creating an industry that didn’t exist a few years ago,” said Bleczinski. “Their vision for the potential of these products is the reason UFC chose Dapper Labs as its first NFT partner. We’re thrilled to finally be able to offer these amazing digital collectibles to enrich the UFC experience for our fans.”

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To access the initial drop on Sunday, January 23rd at 2 pm ET (7 pm GMT), you can now head over to UFC Strike’s website, where you can join the queue for a chance to buy a pack at $50.

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